Dealing effectively with the media requires understanding, knowledge and care. From experience, we know how best to approach the media and what makes a newsworthy story. We can frame an idea and we have the copywriting skills to get the message across in an interesting way. We can then present the story in a format that makes it easy for the media to use.
Evodia can provide press office support too, either acting as a ‘virtual press office’ for our clients or offering extra skills and resources if they have a PR team already. We can provide a range of services, from strategic thinking and specialist writing, to PR campaign planning and execution. In addition,we have a team of associate photographers to take eye-catching photos to support your PR stories and activities.
We work with all types of media at local and national level, including newspapers, trade and professional publications, radio and television. With our fingers on the pulse of many key journals, we know when opportunities arise and what’s needed for a story or feature.
We can also prepare press packs for exhibitions and seminars, company briefing packs, press releases, extended features, advertorials and case studies. Clients can also benefit from our media training services, which help them perform better in media interviews, including appearances on camera.